Pete Hines is the senior vice president of global marketing & communications at Bethesda Softworks. He is in charge of public relations and marketing of games published by Bethesda, including Fallout 3, Fallout: New Vegas, Fallout 4 and Fallout 76.
Career[edit | edit source]
Pete Hines was born in San Juan, Puerto Rico.
Hines spent his student years as a DJ for the college radio station. He also acted as a commentator for the women's basketball team radio broadcasts and was the PA announcer for men's soccer. He also built up experience writing press articles and team programs, between assisting a finance professor with research work. He describes it as "a ton of practice at writing, public speaking, press relations, talking to people one-on-one or in groups, and things it turned out I really enjoyed doing."
Following graduation, Pete worked for the American College of Cardiology and the American Association of Blood Banks, writing professionally for around 5–6 years. In addition to this, Pete wrote for The Adrenaline Vault for 3–4 years on a part-time basis.
Through this, he developed a number of contacts within the industry, including current colleagues Todd Howard and Emil Pagliarulo. Pete explains that journalistic experience is useful for game designers, because "it gives you the chance to show that you know about games, can break down why a game is good, or isn’t, and make good arguments and give compelling reasons."
Pete finally combined his professional writing with his gaming hobby in 1999, when he was recruited to Bethesda Softworks' marketing department. Pete writes the games' manuals as well as being in charge of all information that is released to the public, including press releases, web and blog updates, and announcement posts on the forums. Along with Todd Howard, Pete is frequently interviewed by the press and gives demonstrations of in-development games to industry organizations and (such as at PAX) the wider public.
Employment history[edit | edit source]
|2001||Present||Bethesda Softworks||VP of PR and Marketing|
Credits[edit | edit source]
Fallout series[edit | edit source]
|2008||Fallout 3||PR and Marketing|
|2010||Fallout: New Vegas||PR and Marketing|
|2015||Fallout Shelter||VP, PR and Marketing|
|2015||Fallout 4||PR and Marketing|
|2017||Fallout: The Board Game||Playtester|
|2018||Fallout 76||SVP Global Marketing & Communications|
Other work[edit | edit source]
|2000||Sea Dogs||Manual, Marketing and PR|
|2000||PBA Tour Bowling 2001||Manual, Marketing and PR|
|2001||Magic & Mayhem: The Art of Magic||US Publisher - Bethesda Softworks|
|2002||The Elder Scrolls III: Morrowind||Manual writing and director of PR & Marketing|
|2003||IHRA Professional Drag Racing 2005||Marketing and Promotion|
|2006||The Elder Scrolls IV: Oblivion||VP, PR and Marketing|
|2009||Wet||VP of Marketing, VP of PR|
|2009||Rogue Warrior||VP, PR and Marketing|
|2011||The Elder Scrolls V: Skyrim||VP, PR and Marketing|
|2012||Dishonored||VP, PR and Marketing|
|2013||The Walking Dead: Season Two||Special Thanks|
|2014||The Evil Within||VP, Marketing|
|2015||Wolfenstein: The Old Blood||VP, Marketing|
|2016||Doom||VP, PR and Marketing|
|2016||Dishonored 2||VP, PR and Marketing|
|2017||Prey||VP, PR and Marketing|
|2017||The Evil Within 2||VP, PR and Marketing|
|2017||Dishonored: Death of the Outsider||VP, PR and Marketing|
|2017||Wolfenstein II: The New Colossus||VP, PR and Marketing|
|2019||Wolfenstein: Youngblood||Senior Vice President, Global Marketing and Communications|