Pete Hines is a developer who previously served as senior vice president of global marketing & communications, as well as the head of publishing, at Bethesda Softworks. He was in charge of public relations and marketing of games published by Bethesda, and was credited on Fallout 3, Fallout: New Vegas, Fallout 4 and Fallout 76.
Career[]
Hines was recruited to Bethesda Softworks' marketing department in 1999. He was responsible for writing game manuals as well as being in charge of all information that is released to the public, including press releases, web and blog updates, and announcement posts on the forums. He was frequently interviewed by the press and gave demonstrations of in-development games to industry organizations and (such as at PAX) the wider public. Hines explained that his previous journalistic experience was useful because "it gives you the chance to show that you know about games, can break down why a game is good, or isn't, and make good arguments and give compelling reasons."[1]
Hines retired in October 2023 after 24 years at Bethesda Softworks.[2]
Employment history[]
| From | To | Company | Role |
|---|---|---|---|
| 1999 | 2023 | Bethesda Softworks | Senior Vice President, Head of Publishing |
Credits[]
Fallout series[]
| Year | Title | Credited as/for |
|---|---|---|
| 2008 | Fallout 3 | PR and Marketing |
| 2010 | Fallout: New Vegas | PR and Marketing |
| 2015 | Fallout Shelter | VP, PR and Marketing |
| 2015 | Fallout 4 | PR and Marketing |
| 2017 | Fallout: The Board Game | Playtester |
| 2018 | Fallout 76 | SVP Global Marketing & Communications |
Other work[]
| Year | Title | Credited as/for |
|---|---|---|
| 2000 | Sea Dogs | Manual, Marketing and PR |
| 2000 | PBA Tour Bowling 2001 | Manual, Marketing and PR |
| 2001 | Magic & Mayhem: The Art of Magic | US Publisher - Bethesda Softworks |
| 2002 | The Elder Scrolls III: Morrowind | Manual writing and director of PR & Marketing |
| 2003 | IHRA Professional Drag Racing 2005 | Marketing and Promotion |
| 2006 | The Elder Scrolls IV: Oblivion | VP, PR and Marketing |
| 2009 | Wet | VP of Marketing, VP of PR |
| 2009 | Rogue Warrior | VP, PR and Marketing |
| 2011 | Rage | VP, Marketing |
| 2011 | The Elder Scrolls V: Skyrim | VP, PR and Marketing |
| 2012 | Dishonored | VP, PR and Marketing |
| 2013 | The Walking Dead: Season Two | Special Thanks |
| 2014 | The Evil Within | VP, Marketing |
| 2015 | Wolfenstein: The Old Blood | VP, Marketing |
| 2016 | Doom | VP, PR and Marketing |
| 2016 | Dishonored 2 | VP, PR and Marketing |
| 2017 | Prey | VP, PR and Marketing |
| 2017 | The Evil Within 2 | VP, PR and Marketing |
| 2017 | Dishonored: Death of the Outsider | VP, PR and Marketing |
| 2017 | Wolfenstein II: The New Colossus | VP, PR and Marketing |
| 2017 | The Elder Scrolls: Legends | VP Public Relations and Marketing |
| 2019 | Wolfenstein: Youngblood | Senior Vice President, Global Marketing and Communications |
| 2019 | Rage 2 | Senior Vice President, Global Marketing and Communications |
| 2019-present | CHAD: A Fallout 76 Story | The Judge / Special Guest |
| 2020 | Doom Eternal | Senior Vice President, Global Marketing and Communications |
| 2021 | Deathloop | Senior Vice President, Global Marketing and Communications |
| 2023 | Starfield | Senior Vice President, Head of Publishing |