Nuka-Cola entered the beverage market in 2044, with the invention of the soft drink by John-Caleb Bradberton after two years of experimentation. Though strictly unhealthy (containing 120% of the recommended daily allowance of sugar), it took the United States market by storm and within a year it could be purchased nationwide. Its popularity rapidly increased and within several years it was the most popular beverage across the globe.
The unique taste of Nuka-Cola is the result of a combination of seventeen fruit essences, balanced to enhance the classic cola flavor. The balance is precarious and minute adjustments can affect it severely. Such was the case when the freshly launched Nuka-Cola was reformulated in response to the Great Passion Fruit Famine of 2044 and consumers noticed the change in flavor.
Nuka-Cola contains excessive amounts of caffeine and 120% of the recommended daily value of sugar, making it decisively unhealthy for extended consumption. To counter the negative image, it was marketed as being fortified with vitamins, minerals, and "health tonics." Intensive consumption can cause Nuka-Cola addiction, which can lead to splitting headaches if Nuka-Cola isn't consumed on a regular basis.
Cherry Nuka-Cola is a variation of regular Nuka-Cola. After it was introduced, it turned out that nobody liked the taste. This resulted in a marketing disaster for the company, which quickly attempted to save the brand by introducing the Classic Nuka-Cola, tasting exactly like the original, but in a new bottle. The story of its introduction, rejection, and replacement by Classic Nuka-Cola mimics that of New Coke.
Cherry Nuka-Cola resembles the original Nuka-Cola bottle but the liquid inside is a bright red instead of being brown. Instead of having 17 fruity flavors this unpopular Nuka-Cola only had the one (cherry). It has no effects and carries a 15% chance of getting a Nuka-Cola addiction.
The name of the Nuka-Cola creator, John-Caleb Bradberton, is an amalgamation of the inventors of Coca-Cola (John Pemberton) and Pepsi-Cola (Caleb Bradham).
The story of its introduction, rejection, and replacement by Classic Nuka-Cola mimics that of New Coke. In reality however, New Coke initially received generally positive reactions in terms of taste, but the iconic status of the old formula produced a strong backlash reaction that pressured executives into changing it back.